Brandpunt is a well-known, weekly Dutch journalism television program that brings background news stories and investigative reports diving deeper into news stories and current events. KRO-NCRV asked Elements to develop a new website for their Brandpunt program as the old website was non-responsive and needed a refreshment on both the visual design and the front-end. Especially the long articles were really important to give some love.
I created a new, rejuvenated visual style in close collaboration with KRO-NCRV’s design team and presented an information architecture, interaction design and an inventory of the content from the old website. I gave every ‘program’ from Brandpunt it’s own section and visual identity to distinguish them better.